Boao Business Consulting is a professional services firm that specialises in helping in Chinese business leaders and their companies to establish and improve commercial partnerships with foreign counterparts.

We provide tailored services to businesses, governments and not-for-profit organisations in the areas of cross broader investment, international expansion and public relations.

Principal partners

China Minsheng Banking Corp., Ltd. (“China Minsheng Bank”) was formally established in Beijing on 12 January 1996. It is China’s first national joint-stock commercial bank initiated and founded mainly by non-state-owned enterprises (NSOEs). In the Fortune Global 500 published by Fortune in July 2018, it stood at No. 251.

Daimler Group is one of the world’s most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world’s biggest manufacturer of commercial vehicles with a global reach.

Moutai (Blue) is produced by Kweicow Moutai Company Limited. Located in business selection sauce liquor. When it was listed in 2015,it was a ”Sapphire blue” bottle, and upgraded to “deep sea blue” in 2016. The wine label added “Golden Gui Ye” logo to pay tribute to Moutai in 1985.

Supporting partners

Xinyuan Group has completed over 60 projects with a total gross floor area of approximately 20 million square meters, and provided more than 200,000 homeowners with high-quality accommodations. Xinyuan Group has expanded its overseas business to a vast variety of regions, spawning a number of landmark projects in New York, London, Malaysia, etc.

The ‘Global Leadership Development Program’ is a joint project between the International Cooperation Center National Development and Reform Commission and Yale School of Management. The program is designed to focus on industry innovation and internationalization strategies, advocating a seamless joint of strategies between the nation and enterprises.

Nouvelles d’Europe group, which is the largest Chinese media group based in Europe, issued its first newspaper named Nouvelles d’Europe in Paris in 1983. It has successfully expanded its branches to the UK (London), Austria (Vienna), Germany (Frankfurt), Italy (Rome), Spain (Madrid) as well as an office in Beijing. In total, the Nouvelles d’Europe group publishes over 200,000 print publications weekly and its various social channels have attracted over 5 million followers.

Official partners

Supporting media partners